Color, Facture, Art and Design seeks to understand art and design from the aspect of materials, construction and the senses. It contends that this element is omitted from art and design theory as a product of the division of labour and alienation as it operates within the realms of theory and art history.It investigates the "beauty" of art based on the somatic "magic" of the physical body and its relationship to nature, arguing that the sensual affect of expert artistic combinations of art materials in some paintings exploits a bridge between the intricacies of human sentience and the external world.Art is thus more accurately located next to the sciences of language, mathematics, physiology and psychoanalysis. As the "pure mathematics" of the discipline, this materialist definition of fine-art develops guidelines for architecture, design, cultural-studies and ultimately social change.

Iona Singh is an author and journalist specialising in art and design and specifically in the realms of art and design materials. A graduate of fine-art from the University of Portsmouth she has freelanced for The Artists and Illustrators Magazine, Interior, The Traveller, Artists Newsletter and Thalo.com and has published several hundred newspaper and magazine articles. For a number of years she wrote a personal monthly page for The Artists and Illustrators Magazine on art materials and techniques.She is also the author of refereed essays published in academic journals in the US, in Rethinking Marxism and the eco-journal Capitalism Nature Socialism. Both of these are published by the academic division of Routledge: Taylor and Francis Group.