InhaltsangabeIntroduction. PART I: Why Network Marketing Works. Chapter 1: Don't Laugh - $100 Billion a Year Is Serious Business. Chapter 2: Coming of Age: The Future Belongs to Network Marketing. Chapter 3: Deciding Whether Network Marketing Will Work for You. PART II: Finding and Evaluating the Opportunities. Chapter 4: Investigating Before You Invest. Chapter 5: Evaluating Network Marketing Companies. Chapter 6: Evaluating a Company's Management Team. Chapter 7: Evaluating a Company's Products and Services. Chapter 8: Evaluating Your Opportunity to Earn Money. PART III: Signing Up and Setting Up for Success. Chapter 9: Organizing Your Business. Chapter 10: Knowing What to Do After You Sign Up. Chapter 11: Sponsoring, Training, and Motivating People in Your Downline. PART IV: Sales and Marketing Skills to Help You Build Your Business. Chapter 12: Know Thy Customer. Chapter 13: Determining a Customer's Value. Chapter 14: The Art of Prospecting. Chapter 15: When the Prospect Says Yes, You Shout. "Hallelujah!". Chapter 16: Deciding On the Best Ways to Attract Customers. Chapter 17: Marketing Activities 101. Chapter 18: "But I Don't Want to Be a Salesperson!". Chapter 19: Taking Your Sales Skills to a Higher Level. Chapter 20: Creating Satisfied, Loyal Customers. PART V: The Part of Tens. Chapter 21: Ten Plus Two Resources for Network Marketers. Chapter 22: Ten Characteristics of Top Network Marketers. Chapter 23: Ten Business-Enhancing Ideas. Chapter 24: Ten Questions That You'll Probably Ask about Network Marketing. Chapter 25: Ten Ways to Get a Quick Start in Network Marketing. Appendix: Glossary of Terms. Index. Book Registration Information.

Zig Ziglar is a renowned motivational speaker. His training courses, tapes, and videos are hugely successful, and he has written many bestselling books. John P. Hayes, Ph.D., is a writer, speaker, and seminar leader.

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